Meet Mel Russell

Digital Asset Manager | Semper Fi Roofing & Exteriors

A Career Rooted in Creativity and Home Improvement

With over 13 years of experience as a freelance Commercial Photographer, Mel Russell has cultivated a career that combines creative storytelling with a deep understanding of craftsmanship. His work in advertising has allowed him to collaborate with a variety of clients, ranging from local small businesses and higher education institutions to healthcare organizations and globally sold products. Alongside his photography career, Mel’s passion for home remodeling has fueled his personal and professional growth, giving him firsthand experience in the home improvement industry.

Hands-On Expertise in Home Remodeling

Mel’s love for remodeling began as a hobby but quickly evolved into a practical skill set that complements his professional role. Over the years, he has worked on numerous home improvement projects, gaining a thorough understanding of design, construction, and the intricate details of transforming spaces. This hands-on experience gives him a unique perspective in his role at Semper Fi Roofing & Exteriors, allowing him to relate to the needs and aspirations of homeowners while ensuring the company’s visual materials reflect the quality and craftsmanship of their work.

Creative Direction and Mentorship

As a Creative Director, Mel has seamlessly blended his creative talents with his home remodeling expertise. He’s brought bold artistic visions to life, ensuring his work reflects not just style but functionality and practicality—key elements of successful home improvement. His experience teaching Commercial Photography (Art 310) at Carroll University further highlights his dedication to sharing his knowledge, whether it’s about photography or the creativity involved in transforming spaces.

Educational Foundation and Industry Knowledge

Mel holds an Associate’s Degree in Multimedia, equipping him with the technical expertise to manage and create digital assets with precision. His combined experience in visual storytelling, digital content creation, and hands-on remodeling makes him an asset to the Semper Fi Roofing & Exteriors team. He understands the importance of presenting the company’s roofing and exterior services in a way that resonates with homeowners and reflects their commitment to excellence.

Life Beyond Work

When he’s not creating stunning visual content or overseeing digital assets, Mel is a proud husband and father of four. He spends his free time immersed in his favorite hobbies, including working on cars, tackling new remodeling projects, and passionately cheering on the Green Bay Packers.

Bringing Passion and Purpose to Semper Fi Roofing & Exterior

Mel Russell’s blend of creative vision, digital expertise, and hands-on remodeling experience makes him an integral part of the Semper Fi Roofing & Exteriors team. His unique ability to understand the homeowner’s journey and present the company’s services with authenticity ensures their digital presence is as polished and professional as the work they deliver.